The Business of Attorneys
I audit both sides of your funnel - where your ad dollars are going and what happens to those leads the second they hit your intake team. As a former adjuster, 13-year practicing attorney, and digital marketer, I see what everyone else misses.
30 minutes. No pitch. Just clarity.
TRUSTED BY & BACKGROUND IN
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State Bar Associations
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Major Insurance Carriers
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Trial Lawyer Organizations
25+ Years of Authority
THE PROBLEM
You're spending $5K-$20K/month on ads. Your agency's report looks fine. Your signed retainers don't match.
Your intake team is fielding calls from people who were never going to be clients - because your ads, landing page, and intake script were never built to work together.
You have volume. What you don't have is a system that converts volume into value.
Why This Is Different
I started as a legal secretary. Became an insurance adjuster - evaluating the exact case types your firm handles, learning how carriers set reserves and what intake language signals a weak file. Then practiced law in-house for 13+ years. Then built a career in digital marketing for legal and medical clients.
When I look at your funnel, I'm not guessing at what a law firm needs. I've worked every side of it. I know what your agency should be doing. And I know - from sitting across from your clients as an adjuster - what happens downstream when intake gets it wrong.
Your Ads
Are you targeting the right case types? Is your cost-per-signed-client defensible - or is your agency hiding it inside cost-per-lead numbers?
Your Intake
What happens the second the phone rings? Is your team's language positioning cases for value - or quietly discounting them before the file opens?
The Connection Between Them
Are your ads attracting clients your intake can actually convert? If those two aren't aligned, you're not just wasting ad spend - you're actively training bad leads into your pipeline.
The System
Most firms don't have an intake problem. They have an intake system that was never designed to protect case value β and they don't know it yet.
01 Β· Diagnose
Find the Leaks
A deep dive into your ads, landing page, and intake process. You'll see exactly where leads are dropping off β and what it's costing you in real dollars.
02 Β· Optimize
Build the System
We retrain your intake around language that signals case strength β not weakness. Every file positioned for maximum value from the first hello.
03 Β· Scale
Leave Nothing Behind
A vetted referral network that turns overflow and out-of-area cases into revenue β so no lead that comes through your door leaves empty-handed.
Years across law, insurance & marketing
Years practicing in-house
Perspectives: adjuster, attorney, marketer
Minutes to find your revenue leaks
Ready to See the Number?
Book a free mini audit. I'll look at your ads, your landing page, and your intake β and give you a straight answer on where the gaps are.
β Whether your ads are targeting the right case types
β The specific intake gaps costing you signed retainers
β Concrete next steps β not a strategy deck, actual actions
Confidential. No commitment. You'll know more leaving this call than going in.
The Business of Attorneysβ’
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